What is Brand Equity MCQ App Download - BBA Marketing Management PDF e-Book
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The product or service that can be differentiate the competitors but can satisfy the same need is classified as
The endowment of products or services with the power of specific name or logo is considered as
The state which describes how well the market offering fulfill the customer's needs, is considered as
The added value on products and services is called
When customers do not react favorably for specific brand under same circumstances, is said to be
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