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Cultivating Customer Relationships Multiple Choice Questions PDF p. 5

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"The marketing messages that are based to respect consumer's wishes and willingness is classified as" MCQ PDF: supplier marketing, permission marketing, customer specified marketing, and activity marketing for online classes business administration. Learn creating long-term loyalty relationships questions and answers to improve problem solving skills for online BBA degree.

Cultivating Customer Relationships Questions and Answers MCQs

MCQ: The marketing messages that are based to respect consumer's wishes and willingness is classified as

permission marketing
supplier marketing
customer specified marketing
activity marketing

MCQ: The design strategy of business includes

marketing strategy
technology strategy
sourcing strategy
all of the above

MCQ: The VALS segmentation framework dimension 'consumer motivation' is classified as

the horizontal dimension
the vertical dimension
the stretch dimension
the strength dimension

MCQ: The first phase of value creation in sequence is

choosing the value
providing the value
communicating the value
making the superior product

MCQ: The consumer's primary motivation does not include

ideals
leadership
achievement
self-expression