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Participants: Business Buying Process MCQ Questions PDF Download - 8

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Participants: Business Buying Process MCQ Questions

MCQ: The deciders and buyers in companies are classified as


MCQ: The organizational division which makes the decision on the amount of available resources is the part of

corporate level
division level
business unit
decision level

MCQ: The technique which is not included in co-branding is

retail co-branding
wholesale co-branding
joint-venture co-branding
multiple-sponsor co-branding

MCQ: In marketing, the 'Relative Employee Satisfaction' is best classified as

internal marketing metrics
perceived metrics
quality metrics
loyalty metrics

MCQ: The long-term social and economic changes on a highly large scale is classified as

minor trends
mega trends
special followers
introductory products