Product Line Length MCQs & Quiz Online PDF Book Download

Product line length MCQs, product line length quiz answers pdf to study online marketing management degree course. Learn product strategy setting Multiple Choice Questions and Answers (MCQs), "product line length" quiz questions and answers for business management degree online. Learn product mix pricing, product line length, product hierarchy test prep for online courses for business management degree.

"The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called" Multiple Choice Questions (MCQ) on product line length with choices left-market stretch, down-market stretch, up-market stretch, and two-way stretch for business management degree online. Practice merit scholarships assessment test, online learning product line length quiz questions for competitive exams in business majors for online BS business administration.

MCQs on Product Line Length PDF Book Download

MCQ: The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called

  1. left-market stretch
  2. down-market stretch
  3. up-market stretch
  4. Two-way stretch

D

MCQ: The product line stretches in which a Company wants to enter into new high end market to seek higher margins and more growth opportunities is called

  1. left-market stretch
  2. down-market stretch
  3. up-market stretch
  4. Two-way stretch

C

MCQ: The product line stretching in which a company wants to introduce the low priced product line to seek strong growth opportunities are classified as

  1. down-market stretch
  2. up-market stretch
  3. Two-way stretch
  4. left-market stretch

A

MCQ: The technique according to which the Company can lengthen product line beyond the current carrying range of products is classified as

  1. line consistency
  2. line stretching
  3. line filling
  4. line depth

B

MCQ: The technique for product line length in which Company wants to add more product items in the present range is classified as

  1. line deepening
  2. line filling
  3. line stretching
  4. line consistency

B