What is a Product Multiple Choice Questions (MCQ) PDF - 44

MCQ 216: The services does not result in

1. buying of anything
2. ownership of anything
3. selling of anything
4. marketing of anything

MCQ 217: The factors that can affect purchase decision and attention are

1. attitude of others
2. unexpected situational factors
3. expected situational factors
4. both a and b

MCQ 218: The products that requires aggressive personal selling efforts are considered as

1. sought specialty products
2. augmented industrial product
3. unsought shopping products
4. unsought consumer products

MCQ 219: Finding and developing the alternative concepts is part of

1. concept development
2. product development
3. customer retention
4. supply chain management

MCQ 220: The prices that buyers keep in their mind and compare the price of given product to other product's prices are called

1. double way pricing
2. Two way pricing
3. reference prices
4. comparable prices