Product Life Cycle Strategies Quiz Questions and Answers PDF - 137

MCQ 681: The new brands a company develops with its own resources and R&D efforts are called

1. new products
2. existing products
3. acquisition
4. mergers

MCQ 682: The type of franchise network in which the company has network of non-dependent franchised dealers is classified as

1. manufacturer-wholesaler franchise system
2. manufacturer-retailer franchise system
3. manufacturer franchise system
4. none of above

MCQ 683: In external environment, the favorable factors and trends are classified as

1. Strengths
2. Weaknesses
3. Opportunities
4. Threats

MCQ 684: The factors that must be considered while designing the pricing strategies are

1. price of competitors
2. strategies of competitors
3. marketing strategy
4. all of above

MCQ 685: The widely accepted and currently popular style in specific or given field of art is called

1. fashion
2. fads
3. followers
4. customs