What is a Product Notes Questions with Answers PDF – Download Test 143

MCQ 711: The classic examples of deficient products are:

1. ineffective medicines
2. junk food and cigarettes
3. nutritious high fiber cereals
4. insurance products

MCQ 712: The pricing strategy in which company divides location into different sectors and charge same price for each sector is classified as:

1. freight on board origin pricing
2. zone pricing
3. basing point pricing
4. uniform delivered pricing

MCQ 713: The sustainable marketing principle which states that company must considers society's long term interest, consumer wants and company requirements is called:

1. sense of broad marketing
2. sense of mission marketing
3. sense of vision marketing
4. societal marketing

MCQ 714: In 'Butterflies' group, the customer needs and company's market offering has:

1. Good fit
2. Little fit
3. Strong fit
4. Limited fit

MCQ 715: The aspects of brand that are linked to human traits, developed in a specific mix called:

1. Brand awareness
2. brand personality
3. self-concept
4. self-image