Bachelor Of Business Administration

Principles of Marketing MCQs

BBA: Principles of Marketing MCQs - Subtopic

Microenvironment MCQ with Answers

Microenvironment Multiple Choice Questions (MCQ) to practice microenvironment quiz answers PDF, principles of marketing worksheets for online degrees. Solve analyzing marketing environment Multiple Choice Questions and Answers (MCQs), "Microenvironment" quiz questions and answers for online schools for business degrees. Learn natural environment, company marketing environment, microenvironment, political environment test prep for online classes for bachelor's degree in business administration.

"The type of question in questionnaire in which all possible choices are given is" Multiple Choice Questions (MCQ) on microenvironment with choices open ended question, close ended question , and none of above for online schools for business degrees. Solve microenvironment quiz questions for merit scholarship test and certificate programs for business management classes online.

MCQs on Microenvironment


The type of question in questionnaire in which all possible choices are given is

open ended question
close ended question
Both a and b
none of above


The first step in marketing process is to

define research objectives
develop research plan
implement research plan
none of above


The 'non-probability sample' includes

stratified random sample
cluster sample
simple random sample
convenience sample


The research which is used to describe market potential of any market offering is best classified as

casual research
exploratory research
descriptive research
both a and c


The 'Family Dollar' is evaluating one location out of many by checking nearby areas conditions is an example

experimental research
ethnographic research
observational research
survey research