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Buying Decision Process - Five Stage Model Quizzes Online MCQs PDF Download eBook - 101

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Buying Decision Process - Five Stage Model Questions and Answers PDF Download eBook

Buying Decision Process - Five Stage Model Quiz

MCQ: The information is acquired from examining, handling and usage of the product is classified as

  1. personal sources
  2. commercial sources
  3. public sources
  4. experimental sources

D

Competitive Strategies for Market Leaders Quiz

MCQ: The defense which hits the competitors and keeping off the balance in between is classified as

  1. position defense
  2. flank defense
  3. preemptive defense
  4. offensive defense

C

Developing Brand Positioning Quiz

MCQ: The communication, inspiration and simplification are the criteria for designing

  1. legitimate mantra
  2. straddle mantra
  3. visual mantra
  4. branding mantra

D

Product and Services Differentiation Quiz

MCQ: The ease of fixing the flaw or malfunction of the product is classified as

  1. differentiability
  2. repair-ability
  3. conformability
  4. perform-ability

B

Product Failure Quiz

MCQ: The customers who are less averse tend to overweight the product failure with

  1. high probabilities
  2. low probabilities
  3. integrate probabilities
  4. segregate probabilities

B