Business Administration Degree Courses

Marketing Management Quizzes

Marketing Management Quiz Answers - Complete

Customer Value Hierarchy Quiz Questions and Answers PDF p. 52

Customer Value Hierarchy quiz questions and answers, customer value hierarchy MCQ with answers PDF 52 to solve Marketing Management mock tests for online college programs. Solve Product Strategy Setting trivia questions, customer value hierarchy Multiple Choice Questions (MCQ) for online college degrees. Customer Value Hierarchy Interview Questions PDF: forecasting and demand measurement, measuring brand equity, five stage model in buying decision process, key psychological processes, customer value hierarchy test prep for online business administration school.

"The fundamental level of customer's value hierarchy is" MCQ PDF with choices no durable goods, durable goods, core benefit, and basic product for business administration and management colleges. Practice product strategy setting questions and answers to improve problem solving skills for grad cert business administration.

Quiz on Customer Value Hierarchy MCQs

MCQ: The fundamental level of customer's value hierarchy is

durable goods
no durable goods
core benefit
basic product

MCQ: The marketer's must work hard in the marketing type of

selective ad watching
selective noticing
prepared distortion
selective attention

MCQ: The strategy which is used when the buyers mistakenly assume competing brands beneficial, is classified as

competitive de-positioning
competitive repositioning
physiological de-positioning
brand repositioning

MCQ: The net present value is calculated by

brand discount rate
brand auditing
brand personification
total brand earnings0

MCQ: The distance between market potential and minimum demand is said to be

price sensitivity
market sensitivity
market sensitivity of demand
product sensitivity