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Principles Of Marketing MCQs – Mock Test 137

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Free Product Life Cycle Strategies Quiz App Download: "New brands a company develops with its own resources and R&D efforts are called"; MCQ with answers: existing products, new products, mergers, and acquisition. Study New Product Development Questions and Answers, Apple iBook to download free chapter to understand advertising strategies.

Product Life Cycle Strategies Quiz – Mock Test 137 PDF Download

MCQ 681: The new brands a company develops with its own resources and R&D efforts are called:

  1. new products
  2. existing products
  3. acquisition
  4. mergers

MCQ 682: The type of franchise network in which the company has network of non-dependent franchised dealers is classified as:

  1. manufacturer-wholesaler franchise system
  2. manufacturer-retailer franchise system
  3. manufacturer franchise system
  4. none of above

MCQ 683: In external environment, the favorable factors and trends are classified as:

  1. Strengths
  2. Weaknesses
  3. Opportunities
  4. Threats

MCQ 684: The factors that must be considered while designing the pricing strategies are:

  1. price of competitors
  2. strategies of competitors
  3. marketing strategy
  4. all of above

MCQ 685: The widely accepted and currently popular style in specific or given field of art is called:

  1. fashion
  2. fads
  3. followers
  4. customs

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