As an Amazon Associate I earn from qualifying purchases.

Logistics Functions MCQs Quiz Online PDF Download eBook

Solve Logistics Functions Multiple Choice Questions (MCQ), logistics functions quiz answers PDF worksheet, marketing practice test for online degree programs. Learn pricing: capturing customer value Multiple Choice Questions and Answers (MCQs), "Logistics Functions" quiz questions and answers for online business management classes. Learn types of costs, logistics functions test prep for online schools for business management degrees.

"The 'Regent Seven Seas Cruise Line' targets customers seeking elegant ambiance for holidays is example of" Multiple Choice Questions (MCQ) on logistics functions with choices geographic segmentation, income segmentation, psychographic segmentation, and behavioral segmentation for online business management classes. Practice logistics functions quiz questions for merit scholarship test and certificate programs for free online classes.

MCQs on Logistics Functions PDF Download eBook

MCQ: The 'Regent Seven Seas Cruise Line' targets customers seeking elegant ambiance for holidays is example of

  1. geographic segmentation
  2. income segmentation
  3. psychographic segmentation
  4. behavioral segmentation

C

MCQ: The positioning statement must state the category of brands and its

  1. points of differences
  2. price
  3. place
  4. distribution channel

A

MCQ: The 'local or individual marketing' is also called as

  1. mass marketing
  2. segmented marketing
  3. niche marketing
  4. micromarketing

D

MCQ: The competitive marketing strategies plays a role in companies

  1. positioning strategy
  2. targeting strategy
  3. differentiation
  4. market segmentation

B

MCQ: The marketing strategy which does not focus on the difference between the consumer needs is called

  1. mass marketing
  2. segmented marketing
  3. niche marketing
  4. micromarketing

A