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Cultivating Customer Relationships Questions and Answers PDF Download eBook - 75

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Trivia Quiz on Cultivating Customer Relationships PDF Download eBook

Cultivating Customer Relationships Quiz

MCQ: The percentage or number of customers who move from one level to next level in buying decision process is called

  1. conversion rates
  2. marketing rates
  3. shopping rates
  4. loyalty rates

A

Customer Needs Quiz

MCQ: If the price of product is $150, cost of maintenance is $15 and the discounted salvage value is $85, then the life cycle cost of product is

  1. $80
  2. $165
  3. $15
  4. $85

A

Services Differentiation Quiz

MCQ: The concept which states all the activities for making the product operational on planned location is classified as

  1. product uncontrollable return
  2. product controllable return
  3. installation
  4. product maintenance

C

Marketing and Customer Value Quiz

MCQ: The strategic plan to carry activities for profitable business unit is the activity of

  1. business unit level
  2. division level
  3. decision level
  4. corporate level

A

What Influences Consumer Behavior Quiz

MCQ: The consumers who are sensitive in the matter how other see us is classified in the concept of

  1. self-concept
  2. self-monitors
  3. ideal self-concept
  4. actual self-concept

B