BBA Marketing Management Quizzes
BBA Marketing Management Practice Test 31
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MCQ: The brand attributes associations that are not unique but similar to some other brands are classified as
MCQ: The price cutting technique leads to various possible traps including
MCQ: The type of heuristic in which customer adjust initial judgment on the basis of additional information is classified as
MCQ: The collection of data through primary and secondary data sources is classified as
MCQ: The division of target market such as upper uppers, upper lowers, middle class and working class are the classic examples of
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