Bachelor Of Business Administration

Marketing Management Quizzes

Marketing Management BBA MCQs - Complete

Brand Association Questions and Answers p. 30

Brand Association trivia questions and answers, brand association quiz answers PDF 30 to practice Marketing Management BBA exam questions for online classes. Practice "Crafting Brand Positioning" trivia questions and answers, brand association Multiple Choice Questions (MCQ) for online college degrees. Free brand association MCQs, channel levels, product mix pricing, customer equity, marketing channels and value networks, brand association test prep for online colleges for business management.

"The brand association which can be made with the personal relevance is classified as", brand association Multiple Choice Questions (MCQ) with choices feasibility, differentiability, desirability, and deliverability for online business administration courses. Learn crafting brand positioning questions and answers to improve problem solving skills for online classes for business management degree.

Trivia Quiz on Brand Association

1.

The brand association which can be made with the personal relevance is classified as

differentiability
feasibility
desirability
deliverability

2.

While considering marketing channels, the examples of agents are

retailers and wholesalers
sales agents and brokers
transportation companies
independent warehouses

3.

The goal of customer relationship management is to produce

medium customer equity
high customer equity
low customer equity
equity portfolio

4.

The optional-feature pricing, captive-product pricing, product-bundling pricing and by-product pricing are considered as the techniques of

product mix pricing
line stretching pricing
line filling pricing
line deepening pricing

5.

In marketing channels, the level of company selling its products through retailers and wholesalers is classified as

one-level channel
Zero-level channel
Three-level channel
Two-level channel