BBA Marketing Management MCQs - Chapter 10
Developing Marketing Strategies and Plans Multiple Choice Questions (MCQ) PDF Download - 2
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The MCQs: The strategies such as vertical and horizontal integration are classified as; "Developing Marketing Strategies and Plans" App (Android, iOS) with answers: disintegrative growth, integrative growth, extensive growth, and intensive growth for bachelors degree in marketing online. Practice Services Differentiation Quiz Questions, download Apple e-Book (Free Sample) for online bachelor's degree in business management.
Developing Marketing Strategies & Plans MCQs with Answers PDF Download: Quiz 2
The strategies such as vertical and horizontal integration are classified as
- integrative growth
- disintegrative growth
- extensive growth
- intensive growth
A tool or process used to create more value for the customer is
- value chain
- delivery network
- supply chain
- value delivery network
An area that company can profitably satisfies according to buyer's needs is called
- marketing opportunity
- production opportunity
- new market
- new customers
When good opportunities exist outside the present business, this is called
- extensive growth
- integrative growth
- diversification growth
- downsizing the business
The activities in researching and developing with high quality is the part of
- the customer acquisition process
- the new-offering process
- the product-sensing process
- the fulfill management process
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Marketing Management MCQs eBook Download
Principles of Marketing Mock Tests
BBA Marketing Management Practice Questions
Principles of Marketing MCQ with Answers
- Loss in sales because of poor quality raw materials have been used in production is concluded in company?s
- Process of planning, analyzing, controlling and implementing activities of sales force is classified as
- According to 'real-win-worth doing' proposition of marketing, checking fit of product in overall strategy is part of
- 'non-probability sample' includes
- Segment that could be reached easily and well served is considered as
Developing Marketing Strategies & Plans MCQ Book Questions
- An instrument for directing and coordinating whole market effort is called as
- Process of defining customer focuses on selling a product to existing market is called
- 'market-development strategy' is used to gain market share
- A game plan for achieving goals is called
- A challenge that is posed in absence of defensive marketing leading to lower sales is called