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BBA Marketing Management Entrance Tests: Practice Test 2 (Chapter 1)
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The telephone operators and receptionists who prevent contacts to deciders are classified as
The supplier's goal is to enlarge their share of purchasing over the time, it is a characteristic of buying situation and called as
A company's buying products such as chemicals or steel from specialized hubs are classified as
All the individuals and groups participants that make purchasing decision and share common goals and risks are classified as
The traditional supply situation in which the focus is on competition rather than cooperation is classified as
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