Types of sample MCQ (Multiple Choice Questions) PDF Download

The type of market offerings that customers buy without committing any buying efforts are called

1. specialty products
2. local goods
3. convenience products
4. industrial products

The product or service that can satisfy a need or want is called

1. market offering
2. marketing mix
3. market segmentation
4. target market

The products and services consumers shop frequently are classified as

1. convenience products
2. shopping products
3. customer value
4. branding

The low price sensitivity for buying the specific brand is called

1. sought products
2. unsought products
3. industrial products
4. specialty products

The office equipment such as computers and fax machines are best examples of

1. industrial accessory equipment
2. industrial office equipment
3. fixed equipment
4. installation