Types of sample MCQ with Answers PDF Download – Test 32

MCQ 156: The product or service that can satisfy a need or want is called:

1. market offering
2. marketing mix
3. market segmentation
4. target market

MCQ 157: The farms products such as livestock, vegetables, wheat and cotton are best classified as:

1. materials and parts in industrial product
2. supplies and services
3. capital items
4. consumer products

MCQ 158: In the product life cycle introductory stage, the marketing objective is to:

1. create product awareness
2. maximize the market share
3. defend market share and profits
4. reduce expenditure

MCQ 159: The customer driven marketing strategy is another name of:

1. The selling concept
2. The marketing concept
3. The product concept
4. The societal marketing concept

MCQ 160: The logistic network which moves finished product from company to resellers and then to end users is classified as:

1. risk averse distribution
2. reverse distribution
3. inbound distribution
4. outbound distribution