Market Segmentation MCQs (Multiple Choice Questions) PDF Download - 94

The Website build to engage customers from different places to move them closer for marketing outcome is classified as

1. corporate website
2. marketing website
3. branding website
4. viral website

Considering types of retail stores, the one in which combines concept of supercenters and discount stores is classified as

1. inclusive store
2. exclusive store
3. superstore
4. extensive store

A company's value delivery network, the marketers must treat

1. Suppliers as partners
2. Marketing intermediaries as partners
3. Various publics as partners
4. Both a and b

The natural products such as fish, crude petroleum and iron are classified as

1. convenience consumer products
2. specialty consumer products
3. materials and parts in industrial product
4. capital items

The independent service provider of logistics who can do all the functions required by clients is classified as

1. public held logistic provider
2. privately held logistic provider
3. Third party logistics provider
4. single part logistics provider