Principles Of Marketing Practice Test 46

What is a Product MCQ (Multiple Choice Questions) PDF - 46

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The MCQs: Products such as major household appliances like TVs and refrigerators are classified as; "What is a Product" App Download (iOS & Android) Free with answers unsought industrial products, convenience sought products, sought non-specialty products and shopping products to study online BBA courses. Practice products, services and brands questions and answers, Google eBook to download free sample to learn online certificate courses.

What is a Product Questions and Answers PDF Download: Quiz 46

MCQ 226: The products such as major household appliances like TVs and refrigerators are classified as

A) convenience sought products

B) unsought industrial products

C) sought non-specialty products

D) shopping products

MCQ 227: The fixed equipment such as office generators, drill presses and elevators are classified as

A) industry capital items

B) industry material and parts

C) office equipment

D) specialty industrial products

MCQ 228: In measuring consumer's major AIO dimensions, the 'activities' includes

A) social events

B) social issues

C) recreation

D) both a and b

MCQ 229: If the fixed cost is $250000, variable cost is $30 and price is $40

A) 40000

B) 35000

C) 30000

D) 25000

MCQ 230: The international marketing strategy according to which company uses separate marketing mix for each international target market is classified as

A) straight product marketing

B) product adaptation marketing

C) standardized global marketing

D) adapted global marketing

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