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Principles of Marketing Exam Prep

Principles Of Marketing Practice Test 161

Public Policy and Marketing Quiz Questions PDF - 161

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The Quiz: The strategy which set prices in two dimensions such as charging fixed fee with variable usage rate is called PDF, "Public Policy and Marketing Quiz" App Download (Free) with optional part pricing, double pricing, two-part pricing, and combine pricing choices for business management degree online. Solve pricing strategy questions and answers, Amazon eBook to download free sample for online BS business administration.

Marketing: Public Policy & Marketing Quiz PDF Download

MCQ: The strategy which set prices in two dimensions such as charging fixed fee with variable usage rate is called

A) double pricing
B) optional part pricing
C) two-part pricing
D) combine pricing

MCQ: According to marketing four Ps, the cash rebates are part of

A) Place
B) Product
C) Price
D) Promotion

MCQ: The pricing issue arise when manufacturer could not force dealers or retailers to charge a specific price is classified as

A) deceptive pricing
B) price discrimination
C) resale price maintenance
D) fix quantity pricing

MCQ: The kind of direct marketing done by mailing print, digital or video catalog is presented online or made available in stores is classified as

A) direct mail marketing
B) kiosk marketing
C) catalog marketing
D) premium marketing

MCQ: The adopter group 'innovators' are

A) deliberate
B) venturesome
C) skeptical
D) tradition bound

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