Principles Of Marketing Practice Test 140
Marketing Research Multiple Choice Questions (MCQs) PDF Download - 140
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The MCQ Quiz: The resources and dollars allocated to companies or products promotional program are classified as; "Marketing Research" App (Play Store & App Store) with answers: Advertising budget; Advertising messages; Advertising strategy; Advertising objective; for online business and management degree. Practice Managing Marketing Information Customer Insights Questions and Answers, Apple Book to download free sample for online BBA degree.
Marketing Research MCQ Quiz with Answers PDF Download: Test 140
The resources and dollars allocated to companies or products promotional program are classified as
- advertising messages
- advertising budget
- advertising strategy
- advertising objective
The kind of information consumer obtains from mass media and internet searches classified as
- personal sources
- commercial sources
- public sources
- all of above
In PLC stages, the phase in which products profits decline and product has been defended from competition is called
- maturity stage
- predictive stage
- improved market stage
- profit achieved stage
According to 'real-win-worth doing' proposition, company analysis about competitive advantage is part of
- real
- win
- worth doing
- less worthy
The promotion strategy in which the producers promotes goods to final customers by using sales force is classified as
- rational selling strategy
- push strategy
- pull strategy
- moral selling strategy
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Financial Markets Practice Questions
- Type of bond whose present value is lesser than that of its face value is classified as
- Services such as commercial trade transactions and positions in financial investments provided by financial institutions are classified as
- Securities with lower default risk and having highest credit quality are assigned rating of
- Loans for education and medical is classified as loans for
- In interest rate swap transaction, party who pays floating payments of interest is considered as
Marketing Research Practice Tests
- Pricing strategy in which prices are adjusted for psychological effect is classified as
- Classic examples of salutary products are
- Public relations' can be classified as
- PLC stage in which recently developed product is made available to customers for first time purchase is called
- Pricing technique in which customer pays delivery charges for shipment from factory to destined address is classified as