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Business Markets & Buyer Behavior MCQ – Practice Test 2 PDF Download

MCQ 6: Buying of products by government agencies is classified as:

  1. business markets
  2. reseller markets
  3. government markets
  4. international markets

MCQ 7: The resources such as forests and food are known as:

  1. renewable resources
  2. non-renewable resource
  3. Both a and b
  4. none of above

MCQ 8: The number of competitors in the decline stage of product life cycle are:

  1. few
  2. continuously growing
  3. stable but begins declining
  4. declining in number

MCQ 9: The PLC concept which consists of longest life cycles is classified as:

  1. product classes
  2. product forms
  3. branding
  4. product perception

MCQ 10: The strategy that focuses on smaller segments and attract only few competitors is called:

  1. mass marketing
  2. segmented marketing
  3. niche marketing
  4. micromarketing

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