Principles of Marketing MCQs – Practice Test 2 (Chapter 2)

Business Markets and Buyer Behavior MCQ with Answers PDF – Download Test 2

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Business Markets & Buyer Behavior MCQ PDF Download – Practice Test 2

MCQ 6: Buying of products by government agencies is classified as:

business markets
reseller markets
government markets
international markets

MCQ 7: The resources such as forests and food are known as:

renewable resources
non-renewable resource
Both a and b
none of above

MCQ 8: The number of competitors in the decline stage of product life cycle are:

few
continuously growing
stable but begins declining
declining in number

MCQ 9: The PLC concept which consists of longest life cycles is classified as:

product classes
product forms
branding
product perception

MCQ 10: The strategy that focuses on smaller segments and attract only few competitors is called:

mass marketing
segmented marketing
niche marketing
micromarketing

Principles of Marketing Notes App & e-Book – Business Markets & Buyer Behavior Exam Prep

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Business Markets and Buyer Behavior MCQs

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