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Principles of Marketing MCQs

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Learn Global Marketing MCQ Quiz PDF Download

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"The 'concentrated marketing' is also called as" MCQ PDF: learn global marketing App APK with mass marketing, segmented marketing, niche marketing, and micromarketing choices to learn online certificate courses. Learn learn global marketing quiz questions for merit scholarship test and certificate programs for master's degree in business administration.

MCQ on Learn Global Marketing Quiz

MCQ: The 'concentrated marketing' is also called as

mass marketing
segmented marketing
niche marketing
micromarketing

MCQ: The market coverage strategy which captures the large share of one or more segments is called

mass marketing
segmented marketing
niche marketing
micromarketing

MCQ: The segmentation based on climate basis is an example of

geographic segmentation
demographic segmentation
psychographic segmentation
behavioral segmentation