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BBA Marketing Management Practice Test 31

Developing Brand Positioning Quiz PDF: Questions and Answers - 31

The Developing Brand Positioning Quiz Questions and Answers PDF, Developing Brand Positioning Quiz Answers PDF Download e-Book Ch. 6-31 to solve BBA Marketing Management Practice Tests. Learn Crafting Brand Positioning MCQ Questions PDF, Developing Brand Positioning Multiple Choice Questions (MCQ Quiz) for bachelors in marketing online. The Developing Brand Positioning Quiz App Download: Free educational app for developing brand positioning, price change, behavioral decision theory and economics, marketing research process, what influences consumer behavior test prep for online college courses for business management.

The Quiz: Brand attributes associations that are not unique but similar to some other brands are classified as; "Developing Brand Positioning" App (iOS & Android) with answers: Points of parity; Points of disparity; Points of difference; Similar attributes; for online college courses for business management. Study Crafting Brand Positioning Questions and Answers, Google eBook to download free sample for business administration degree courses.

Developing Brand Positioning Questions and Answers PDF Download: Quiz 31

MCQ 151:

The brand attributes associations that are not unique but similar to some other brands are classified as

  1. points of disparity
  2. points of parity
  3. points of difference
  4. similar attributes
MCQ 152:

The price cutting technique leads to various possible traps including

  1. price-war traps
  2. shallow-pockets traps
  3. low-quality traps
  4. all of above
MCQ 153:

The type of heuristic in which customer adjust initial judgment on the basis of additional information is classified as

  1. peripheral heuristic
  2. anchoring heuristic
  3. geographical heuristic
  4. adjusting heuristic
MCQ 154:

The collection of data through primary and secondary data sources is classified as

  1. data sources
  2. observational research
  3. objective research
  4. applied research
MCQ 155:

The division of target market such as upper uppers, upper lowers, middle class and working class are the classic examples of

  1. internal factors
  2. external factors
  3. social classes
  4. economic variables

BBA Marketing Management Exam Prep Tests

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Developing Brand Positioning App (Android & iOS)

Developing Brand Positioning App (Android & iOS)

Marketing Management App (Android & iOS)

Marketing Management App (iOS & Android)

Financial Markets App (Android & iOS)

Financial Markets App (Android & iOS)

Financial Management App (Android & iOS)

Financial Management App (iOS & Android)