BBA Marketing Management Entrance Exam MCQs – Mock Test 173

Forecasting and Demand Measurement Quiz with Answers PDF Download – Test 173

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Forecasting & Demand Measurement Quiz – Mock Test 173 PDF Download

MCQ 861: The comparison of past time series as seasonal sales and sales trend is included in:

time-series analysis
expert opinion
sales force opinion
buyer's intentions

MCQ 862: The pricing discrimination in which different forms of same market offer its prices differently is classified as:

image pricing
channel pricing
customer segment pricing
product-form pricing

MCQ 863: The marketing done by motivating and training of employees for differential customer services is classified as:

interactive marketing
internal marketing
external marketing
descriptive marketing

MCQ 864: The groups that may have direct or indirect effect on their buying behaviors and attitudes are classified as:

reference groups
affecting groups
marketing groups
retailer groups

MCQ 865: The questions in questionnaire that allow respondent's to express their own thoughts and words are called:

open -ended questions
close-ended questions
stratified sampling
rating scale

Forecasting & Demand Measurement Quiz App & eBook – BBA Marketing Management Textbook Tests

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