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Marketing Research Process Quizzes Online MCQs PDF Download eBook

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"The type of research in which researcher observes customer's databases and catalog purchases is said to be", marketing research process Multiple Choice Questions (MCQ) with choices experimental research, behavioral research, survey groups, and focus group for online classes for bachelor's degree in business administration. Learn conducting marketing research questions and answers with free online certification courses for online business administration courses.

Marketing Research Process Questions and Answers PDF Download eBook

Marketing Research Process Quiz

MCQ: The type of research in which researcher observes customer's databases and catalog purchases is said to be

  1. behavioral research
  2. experimental research
  3. survey groups
  4. focus group

B

Developing Brand Positioning Quiz

MCQ: A company's ability to perform in more than one way, but competitor's cannot match is classified as

  1. comparative advantage
  2. competitive advantage
  3. announcing advantage
  4. relying advantage

B

Marketing Research Process Quiz

MCQ: A company's survey to access people's knowledge, preferences and beliefs are classified as

  1. survey research
  2. focus group researcher
  3. ethnographic research
  4. observational research

A

Initiating Price Increases Quiz

MCQ: The price increasing technique in which company sell goods in a bundle start, included in bundle separately is classified as

  1. reduction of discounts
  2. unbundling
  3. delayed quotation pricing
  4. escalator clauses

B

Benefits of Vertical Coordination Quiz

MCQ: The type of buyer and supplier relationship that are together in operational ways is classified as

  1. operational systems
  2. cooperative systems
  3. structural commitment
  4. structural adaptation

B