BBA Marketing Management Practice Test 2

Discounts and Allowances MCQ Questions PDF - 2

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Marketing Management MCQ: Discounts & Allowances Quiz PDF Download - 2

MCQ: The discount in a well manner way on performance, awarded by the manufacturers to the members of distribution channels is classified as

A) non-functional discount

B) functional discount

C) quantity discount

D) descriptive discount

MCQ: A person, who offers informal reviews or advice about specific category is called as

A) associative leader

B) inspiration leader

C) opinion leader

D) group leader

MCQ: The pricing technique used by sellers while selling individual products in bundles is

A) optional-feature pricing

B) pure bundling pricing

C) mixed bundling pricing

D) pure bundling pricing

MCQ: The non-significant social and economic marketing activity is called

A) fad

B) fade fashion

C) marketing shade

D) short-term marketing wave

MCQ: The product line stretching in which company serves middle market, to enter in low priced product as well as high priced product line is called

A) left-market stretch

B) down-market stretch

C) up-market stretch

D) Two-way stretch

Mock Tests: BBA Marketing Management Course Prep

Decision Making Theory and Economics MCQs

Product Mix Pricing MCQs

Bases for Segmenting Consumer Markets MCQs

Discounts and Allowances MCQs

What Influences Consumer Behavior MCQs

Analyzing Macro Environment MCQs

Product Line Length MCQs

Corporate and Division Strategic Planning MCQs

Segmentation Marketing MCQs

What is Organizational Buying MCQs

Expectancy Model MCQs

Cultivating Customer Relationships MCQs

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