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Participants: Business Buying Process Quizzes Online MCQs PDF Download eBook

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Participants: Business Buying Process Questions and Answers PDF Download eBook

Participants: Business Buying Process Quiz

MCQ: The telephone operators and receptionists who prevent contacts to deciders are classified as

  1. initiators
  2. influencers
  3. buyers
  4. gatekeepers


What Influences Consumer Behavior Quiz

MCQ: The groups that people think to join are classified as

  1. leader groups
  2. party groups
  3. aspiration groups
  4. associative groups


Forecasting and Demand Measurement Quiz

MCQ: The sales forecast is graphically shown, the horizontal axis shows

  1. raw material cost
  2. production
  3. sales
  4. marketing effort


Key Psychological Processes Quiz

MCQ: The way how information taken out from customer's memory or mind is classified as

  1. memory revival
  2. memory retrieval
  3. memory encoding
  4. memory decoding


Five Stage Model in Buying Decision Process Quiz

MCQ: The comparison of brands attributes and elimination of attributes with minimum acceptable cutoffs by the customer is classified as

  1. lexicographic heuristics
  2. eliminating-by-acceptance heuristic
  3. heuristics
  4. conjunctive heuristic