BBA Management Courses Online

BBA Marketing Management Prep Tests

BBA Marketing Management Tests

Behavioral Decision Theory and Economics MCQ with Answers PDF Download

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Marketing Management: Behavioral Decision Theory and Economics MCQs PDF Download

MCQ: The type of heuristic in which customer adjust initial judgment on the basis of additional information is classified as

A) peripheral heuristic
B) anchoring heuristic
C) geographical heuristic
D) adjusting heuristic

MCQ: The customers who loss averse tend to underweight the

A) integrate probabilities
B) segregate probabilities
C) high probabilities
D) low probabilities

MCQ: The way in which choices are seen and presented by a decision maker is classified as

A) anchor framing
B) critical framing
C) adjustment framing
D) decision framing

MCQ: When the customers base their predictions on example that comes to mind easily are classified as

A) availability heuristic
B) representative heuristic
C) anchoring heuristic
D) adjusting heuristic

MCQ: The representative heuristic and availability heuristic are the types of

A) motivation heuristic
B) peripheral heuristic
C) expectancy heuristic
D) decision heuristic

Practice Tests: BBA Marketing Management Exam Prep

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