BBA: Bachelor Of Business Administration

Marketing Management MCQs

Marketing Management MCQ Questions - Topic

Market Targeting MCQ with Answers PDF

Market Targeting Multiple Choice Questions (MCQ), Market Targeting quiz answers PDF to study marketing management online course for marketing management classes. Identifying Market Segments and Targets Multiple Choice Questions and Answers (MCQs), Market Targeting quiz questions for online college courses. "Market Targeting " Book PDF: market targeting, targeted marketing, consumer market segmentation test prep for online schools for business management.

"The five forces model of Michael Porter determines the attractiveness in long-run does not include" MCQ PDF: market targeting with choices threat of new entrants, threat of rivalry, threat of substitute products, and opportunity to alliance for online college courses. Study market targeting quiz questions for merit scholarship test and certificate programs for online business university.

MCQs on Market Targeting Quiz

MCQ: The five forces model of Michael Porter determines the attractiveness in long-run does not include

threat of new entrants
threat of rivalry
threat of substitute products
opportunity to alliance

MCQ: The process of determining distinct segments profitability on the basis of lifestyles and demographics is classified as

segment identification
segment attractiveness
solution based segmentation
need based segmentation

MCQ: The differentiated marketing in comparison of undifferentiated marketing creates

more total sales
less total sales
less total cost
more total purchases

MCQ: The process of determining profitability of each segment is classified as

segment profitability
segment positioning
acid test segments
marketing mix

MCQ: The set of segments which share some profitable similarities are classified as

micro segment
niche segments
super segments
similar segments