BBA Marketing Management Practice Tests
BBA Marketing Management Online Tests
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MCQ 1: The estimation of total brand value in financial terms are classified as
MCQ 2: The program multiplier includes
MCQ 3: The market multiplier includes
MCQ 4: The series of procedures in which customer is focused, help to assess brand's health and leverage equity are classified as
MCQ 5: In value stages, the customer's mind-set should consider
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