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MCQ 11: An ability of an organization, to offer its services or products that must be perceived by customers as unique and superior, in comparison to its competitors is called:

  1. inelastic demand
  2. product differentiation
  3. cost leadership
  4. elastic demand

MCQ 12: If the quantity of manufactured jackets is 2250000 units and the leather used to produce the output is 3500000 m², then direct partial productivity of material will be:

  1. 0.642 unit of jacket per ² of leather
  2. 0.342 unit of jacket per ² of leather
  3. 0.442 unit of jacket per ² of leather
  4. 0.542 unit of jacket per ² of leather

MCQ 13: Considering two years 2013 and 2014, the quantity of output produced in 2014 is divided by cost of input used in 2013, to produce output in 2014 to calculate:

  1. benchmark engineered productivity
  2. benchmark total factor productivity
  3. benchmark partial productivity
  4. benchmark total productivity

MCQ 14: The quantity of produced output is divided by quantity of used input to calculate:

  1. targeted productivity
  2. total factor productivity
  3. partial productivity
  4. unused productivity

MCQ 15: Considering the balanced scorecard, the perspective in which performance of organization includes is:

  1. financial perspective
  2. learning and growth perspective
  3. customer perspective
  4. all of above

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