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The MCQ: With a marketing oriented firm, majority of research emphasizes on; "Business Research MCQ" App Download [Free] with answers: employees, customers, competitors, and shareholders for online master degree programs. Practice Research Methodology Final Exam Questions and Answers FAQs, download Apple e-Book (Free Chapter) for online bachelor's degree in business.

Business Research MCQs with Answers – PDF Download

MCQ 1: With a marketing oriented firm, the majority of research emphasizes on the:

  1. employees
  2. customers
  3. competitors
  4. shareholders

MCQ 2: Production oriented firms usually make products in:

  1. very large quantities
  2. moderate quantities
  3. small quantities
  4. none of the above

MCQ 3: A firm that prioritizes effectiveness and efficiency of the production process in making decisions is called:

  1. marketing oriented
  2. production oriented
  3. profit oriented
  4. product oriented

MCQ 4: A firm that prioritizes decision making in such a way that focuses technical superiority in the product is termed as:

  1. product oriented
  2. marketing oriented
  3. production oriented
  4. profit oriented

MCQ 5: The firms which emphasizes more on how it provides value to its customers as compared to the physical products are known as:

  1. product oriented
  2. cost oriented
  3. production oriented
  4. marketing oriented

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