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Principles Of Marketing MCQs – Certification Test 254

New Product Development Process MCQs (Question 254) – Study App & e-Book Download

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MCQ: 254

The form of distribution system in which one firm setup more than one marketing channel to reach more than one customer segment is classified as

  1. multichannel distribution system
  2. multichannel system
  3. multiple intermediary system
  4. multiple manufacturing franchises

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