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Principles Of Marketing MCQs (BBA Marketing) From Textbook

Principles Of Marketing MCQs – Certification Test 638

Competitive Positions MCQs (Question 638) – App & e-Book Download

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MCQ 638: The highly involved consumer buying behavior and customers perceive fewer differences among brands is called:

  1. complex buying behavior
  2. variety seeking buying behavior
  3. dissonance reducing buying behavior
  4. habitual buying behavior

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