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Market Segmentation Multiple Choice Questions PDF p. 86

Market Segmentation multiple choice questions and answers, market segmentation quiz answers PDF 86 to learn Principles of Marketing course for college certification. Learn Customer Driven Marketing Strategy MCQ trivia questions, market segmentation Multiple Choice Questions (MCQ) for online college degrees. Market Segmentation Interview Questions PDF: what is a product, psychological factors, types of costs, entering marketplace, market segmentation test prep for online BBA business administration.

"The comprehensive and organized collection about individual prospect of customer including psychographic, geographic and demographic data is called" MCQ PDF with choices customer database, premium database, event database, and rebate database for online bachelor degree programs in business administration. Solve customer driven marketing strategy questions and answers to improve problem solving skills for online college courses for business management.

Market Segmentation Questions and Answers MCQs

MCQ: The comprehensive and organized collection about individual prospect of customer including psychographic, geographic and demographic data is called

premium database
customer database
event database
rebate database

MCQ: The customers who are community group leaders and carefully adopt new ideas are called

innovators
early majority
laggard
early adopter

MCQ: The category of products that come with warranty offered at the time of product buying and expires at some specific date is an example of

augmented product
actual product
actual ownership
tangible products

MCQ: The sales force structure in which a sales representative is assigned to geographical area is allocated to sell product line in specific area is classified as

customer sales force structure
product sales force structure
indirect sales force structure
territorial sales force structure

MCQ: The wholesaler who only brings buyers and sellers closer by assisting in negotiations without taking title of market offerings is classified as

manufacturer's sales branches
brokers
agent
drop shippers