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Principles Of Marketing MCQs - Complete

Microenvironment Multiple Choice Questions PDF p. 116

Solve Microenvironment multiple choice questions and answers, microenvironment quiz answers PDF 116 to learn Principles of Marketing course for college certification. Learn Analyzing Marketing Environment quiz questions, microenvironment Multiple Choice Questions (MCQ) for online college degrees. "Microenvironment MCQ" book PDF: social factors, supply chain management, marketing research, personal selling process, microenvironment test prep for online business degree.

"The total number of level of intermediaries represent the", microenvironment Multiple Choice Questions (MCQ) with choices length of channel, width of channel, divisors of channel, and flexibility of channel for online college courses for business management. Solve analyzing marketing environment questions and answers to improve problem solving skills for online business administration school.

Microenvironment Questions and Answers

1.

The total number of level of intermediaries represent the

width of channel
length of channel
divisors of channel
flexibility of channel

2.

The product life cycle (PLC) stages includes

product development
growth
maturity and decline
all of above

3.

The focus on distribution efficiency is integral part of

The production concept
The product concept
The selling concept
The marketing concept

4.

The specific amount of money the company demands from customers for its product or services is classified as

price
tax
discount
value added tax

5.

The pricing strategy in which the price set must cover the product cost plus target profit is classified as

value based pricing
cost based pricing
discount based pricing
ceiling based pricing
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