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Principles of Marketing Study Material: Practice Test 7 (Chapter 15)

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The Pricing Strategy Quiz Questions and Answers PDF (Pricing Strategy Quiz PDF e-Book) download Ch. 15-7 to learn Principles of Marketing Course. Practice Discount and Allowance Pricing MCQs, Pricing Strategy MCQ questions and answers PDF for online classes for bachelor's degree in business administration. Free Principles of Marketing Quiz App Download: Pricing Strategy Quiz e-Book PDF to learn new product pricing strategies, price adjustment strategies, geographical price career test for business management classes online.

The Quiz: According to 'Maslow's hierarchy of needs', the need for security and protection is classified as; "Pricing Strategy" App (iOS, Android) with answers: social needs, physiological needs, safety needs, and esteem needs for online masters in marketing. Study Media Marketing Quiz Questions, download Google Book (Free Sample) for online classes for bachelor's degree in business administration.

Pricing Strategy Exam Questions and Answers PDF Download: Test 7

MCQ: 31

According to 'Maslow's hierarchy of needs', the need for security and protection is classified as

  1. physiological needs
  2. social needs
  3. safety needs
  4. esteem needs
MCQ: 32

Considering promotional mix, the method in which sales force personal presentation for building customer relationship and increasing sales is called

  1. sales promotion
  2. personal selling
  3. public relations
  4. advertising
MCQ: 33

The type of information consumer obtains by using and examining the product is classified as

  1. experiential sources
  2. commercial sources
  3. public sources
  4. all of above
MCQ: 34

After the idea generation through internal and external sources, the next step is

  1. idea screening
  2. product screening
  3. customer screening
  4. raw material screening
MCQ: 35

When any potential customer become a regular user of the product, this change is called

  1. adoption
  2. cognitive dissonance
  3. pre purchase behavior
  4. post-purchase behavior

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Marketing Principles Quiz App (iOS & Android)

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