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Principles of Marketing Entrance Exam: Practice Test 6 (Chapter 15)
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The consumer promotion technique in which products are offered at low cost or free of cost on purchase of new product is classified as
The tendency to which innovation may tried for limited time is
In the social class classification, the business professionals without any unusual wealth includes
The 'psychological factors' that affect consumer's buying behaviors includes
The positive situational factors and internal capabilities is part of company's
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