Chapter 2: Principles of Marketing Exam Tests
Principles of Marketing MCQs - Chapter 2
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MCQ 16: A company's microenvironment, the 'local publics' consists of
MCQ 17: For marketing success, it is required to build relationships with
MCQ 18: The Macro environment of any company or organization includes
MCQ 19: The 'idea generation' stage in new product development process does not include
MCQ 20: The systematic planning for new products and customer driven strategy must be created for
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