BBA Marketing Management Practice Test 136
Differential Pricing Multiple Choice Questions (MCQ) PDF - 136
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Differential Pricing Questions and Answers PDF Download: Quiz 136
MCQ 676: The amusement parks charge less to school trips, is an example of
- channel pricing
- customer segment pricing
- product form pricing
- image pricing
MCQ 677: The lower levels of esteem and knowledge are shown as
- faded brands
- failed brands
- strong new brands
- existing brands
MCQ 678: The VALS segmentation main framework dimensions are
- consumer motivation
- consumer resources
- consumer solicitation
- both A and B
MCQ 679: The type of competitive advantage which is used as springboard to create new advantages is classified as
- leverage able advantage
- non leverage advantage
- announced advantage
- inspiring advantage
MCQ 680: The estimation of potential buyers and estimation of potential purchases is classified as
- multiple-factor index method
- chain-ratio method
- market-buildup method
- demand-buildup method
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Financial Management Practice Questions
- Present value of future cash flows is $4150 and an initial cost
- Project whose cash flows are less than the capital invested for required
- For the investors, the steeper slope of indifference curve shows the more
- Market where market makers keep the record of stock of financial instruments is classified as
- Method and model used to analyze the relationship between rates of return
- An equity multiplier is multiplied to return on assets to calculate
Differential Pricing Practice Tests
- Points of attitude formation that customer evaluates by combining negatives and positives
- Pricing technique according to which company charges it's customers on the basis
- If sales forecast graphically shown, the vertical axis shows
- Programs designed for customers which is limited to any affinity group are classified as
- Consumers who are used to buy only brand all the time are classified as
- In BVA, the measurement of breadth of brand's appeal and its appropriateness is classified as