What Influences Consumer Behavior Quiz Questions and Answers PDF Download eBook
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Quiz on What Influences Consumer Behavior PDF Download eBook
MCQ: The religious groups and trade-union groups are best classified in
- primary groups
- secondary groups
- membership groups
- transaction groups
B
MCQ: The product returns that cannot be eliminated with better packaging, improved storage and transportation in short run is classified as
- uncontrollable returns
- controllable returns
- capital returns
- differential returns
A
MCQ: The example of horizontal channel conflict between intermediary channels is
- conflict between supplier and producer
- conflict between retailer and end user
- conflict between wholesaler and retailer
- conflict between two retailers
D
MCQ: The substantial growth potential in the industry for all the firms is called
- low market penetration index
- high market penetration index
- stretched market penetration index
- strict demand
A
MCQ: The stronger buyer and seller ties are facilitated in
- vertical coordination
- horizontal coordination
- contract coordination
- selling coordination
A