BBA: Management Courses

Chapter 9: BBA Marketing Management Exam Tests

BBA Marketing Management MCQs - Chapter 9

Designing and Managing Services Quiz Questions and Answers PDF - 3

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Designing & Managing Services Questions & Answers PDF Download: MCQ Quiz 3

MCQ 11: To create strategy between demand and supply, the peak time efficiency, shared services and increased service participation are strategies of

A) descriptive side
B) demand side
C) supply side
D) complementary side

MCQ 12: The categories of services mix and intangible are classified as the example of

A) pure tangible goods
B) pure services
C) tangible goods with accompanying services
D) major service with minor goods

MCQ 13: The qualities of product that buyers evaluate after purchasing the product is classified as

A) minor qualities
B) search qualities
C) credence qualities
D) experience qualities

MCQ 14: If the price of product is $150, cost of maintenance is $15 and the discounted salvage value is $85, then the life cycle cost of product is

A) $80
B) $165
C) $15
D) $85

MCQ 15: The set of services expected by the customers are classified as

A) interactive service package
B) descriptive service package
C) primary service package
D) secondary service package

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Designing & Managing Services App (Android & iOS)

Designing & Managing Services App (Android & iOS)

Marketing Management App (Android & iOS)

Marketing Management App (Android & iOS)

Marketing Principles App (Android & iOS)

Marketing Principles App (Android & iOS)

Business Statistics App (Android & iOS)

Business Statistics App (Android & iOS)