BBA Marketing Management MCQs - Chapter 7

Creating Brand Equity Multiple Choice Questions PDF Download - 5

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The Multiple Choice Question (MCQ Quiz): Value creation practices such as evangelizing and justifying is classified as; "Creating Brand Equity" App Download (Free) with answers impression management, social networking, community engagement and brand use for online marketing master degree. Solve brand equity in marketing quiz questions, download Google eBook (Free Sample) for online BBA degree.

Creating Brand Equity Questions & Answers PDF Download: MCQ Quiz 5

MCQ 21: The value creation practices such as evangelizing and justifying is classified as

social networking
impression management
community engagement
brand use

MCQ 22: The firm uses any existing brand to introduce in market as a new product, the brand is classified as

brand extension
sub-brand
parent brand
product extension

MCQ 23: The branding strategies alternatively use by the marketer's do not include

individual brand names
company brand name
sub-brand name
variant brands

MCQ 24: The drivers that differentiate and identify the brands are classified as

brand elements
brand emotions
brand conversation
brand judgments

MCQ 25: The marketer's enter in to different product category with the parent brand, is considered as

category extension
company extension
company architecture
company earning rate

BBA Marketing Management Mock Tests

Analyzing Business Markets MCQs

Conducting Marketing Research MCQs

Analyzing Consumer Markets MCQs

Crafting Brand Positioning MCQs

Integrated Marketing Channels MCQs

Developing Pricing Strategies MCQs

Creating Long-term Loyalty Relationships MCQs

Designing and Managing Services MCQs

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