BBA Marketing Management MCQs - Chapter 3

Collecting Information and Forecasting Demand Quiz Questions and Answers PDF - 7

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The Quiz: Total number of products that will be bought by defined set of customers for specific area is called; "Collecting Information and Forecasting Demand" App Download iOS & Android (Free) with answers product demand, market demand, services demand and customer buying power for online school programs. Study forecasting and demand measurement quiz questions, download Amazon eBook (Free Sample) to learn free online courses.

Collecting Information & Forecasting Demand Questions & Answers PDF Download: MCQ Quiz 7

MCQ 31: The total number of products that will be bought by defined set of customers for specific area is called

market demand
product demand
services demand
customer buying power

MCQ 32: The sales limit is expected because of increase in the marketing effort as compared to competitors is called as

Company sales potential
product sales potential
market demand potential
forecasted sales

MCQ 33: In the analysis of worldwide population growth, identifying household patterns for marketing purposes are said to be

demographic environment analysis
geographic environment analysis
economic environment analysis
analysis of natural environment

MCQ 34: The combination consists average past sales and most recent sales are

exponential smoothing
time series smoothing
statistical smoothing
sales forecast

MCQ 35: The market consists on the set of customers, for which the company wants to pursue its business is called

penetrated market
potential market
target market
available market

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